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What is the policy for product endorsements by influencers for the Landscape Square table?
For influencers and content creators considering partnerships to promote the Landscape Square table, a clear and structured endorsement policy governs all collaborative efforts. The primary requirement is authentic alignment; influencers must genuinely appreciate and utilize the product in settings relevant to their audience. All promotional content, whether on Instagram, YouTube, blogs, or TikTok, must include clear and conspicuous disclosure of the brand partnership, using hashtags like #ad or #sponsored as per FTC and local advertising guidelines.
Content creators are granted creative freedom but must adhere to brand guidelines regarding the accurate representation of the table's features, dimensions, and materials. The policy strictly prohibits false claims or comparisons with competitors' products. Typically, agreements outline specific deliverables, usage rights, and compensation structures. The brand encourages showcasing the table in realistic, aesthetically pleasing outdoor environments to highlight its durability and design. All final content usually requires brand approval before publishing to ensure consistency and compliance. This framework is designed to build trustworthy promotions that resonate with audiences while maintaining the integrity of the Landscape Square brand.
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