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What are the most common distribution channels for landscape chairs, and how do they impact pricing?
Landscape chairs, a staple in outdoor furniture, reach consumers through various distribution channels, each affecting pricing differently. The most common channels include retail stores, wholesale distributors, online marketplaces, and direct manufacturer sales.
Retail stores, such as home improvement centers and specialty furniture shops, offer convenience but often mark up prices to cover overhead costs. Wholesale distributors supply bulk orders to businesses at lower per-unit costs, making them ideal for commercial buyers. Online marketplaces like Amazon or Wayfair provide competitive pricing due to reduced operational expenses, though shipping fees can add up. Direct sales from manufacturers eliminate middlemen, offering the best prices but requiring larger order commitments.
The choice of distribution channel significantly impacts pricing—retail tends to be the most expensive, while wholesale and direct sales offer cost savings. Understanding these channels helps buyers make informed decisions based on budget and needs.
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